Author: Anica Oaks

How Can You Tell If You Have a Legitimate Worker’s Comp Case?

Under federal law, your employer is required to provide you with worker’s compensation coverage. This means that if you are injured on the job, your medical expenses, lost wages, and other costs must be covered either by your employer themselves or by a worker’s compensation insurance company. Unfortunately, some employers try to deny benefits even when you have a legitimate claim. They may claim that since the accident was your fault, you are not eligible for coverage or may claim that your injuries were not severe enough for payment. It is important to understand what constitutes a legitimate worker’s...

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Best 4 Types of Content for Your Twitter Marketing Campaign

In 2017, Twitter has been transformed into one of the most visible and influential social media channels, and this means that it could be a tremendous marketing vehicle for your business. Twitter has a few new features to improve user experience and to extend the reach of the messages crafted by marketers and brand managers. For companies seeking to promote their brands online, Twitter is a great value proposition. The two pillars of successful Twitter marketing have not changed over the last few years: engagement and content. What has changed, however, is the diversity of content that can be presented on a Twitter feed. Marketing analysts have evaluated the different types of content used by online brands on Twitter, and they have made the following determinations. The Right Image Can Go a Long Way Even though certain social networks such as Snapchat and YouTube thrive on mobile video, Twitter users prefer their visual content to be static. Instagram may be the most prominent image sharing network, but there is a lot that can be said about the effectiveness of sharing images on Twitter. On average, Twitter users are more likely to retweet images than videos by a margin of 361 percent. On the other hand, videos are 50 percent more likely to be marked as “favorite;” nonetheless, retweets are more desirable for brands to obtain. There is also the...

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Cutting-Edge Tech: How Your Business Technology Shapes Your Efficiency

Back in the early days of print newspapers, publications would use a movable type machine to create newspaper pages. Nowadays, the designers who still work in print news—as opposed to web news—use design programs like Adobe InDesign. In the process, printing a newspaper became less tedious and in some respects, less expensive: Digital PDF files replaced movable type machines. While this provides a more dramatic example of how business technology shapes business, it’s certainly not the only way this happens. Here are some cutting-edge technologies that may shape your business’s efficiency in the years to come. Cloud-Based Storage Solutions...

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How to Design Customer Service Policies That Will Impress Your Clients

If a business does not already have a customer service policy, it is time to start putting one together right away. Being able to give the best customer satisfaction is simplest when both the customers and employees know what to expect. The policy needs to be rigid and official for its employees, so the number of mistakes and misunderstandings will be reduced. It helps to establish consistency with the customers and the employees no matter what kind of business it is or where it is done. Also, a customer policy acts as a shield by giving customers clear remedies...

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More Than Clocking In: 5 Keys to Creating a Superior Work Culture

If you were to ask candidates what would be their ideal job, you’d likely find that a good company to work for is just as important as wages or benefits, if not more so. It can be taken for granted that everyone wants to enjoy their job more. An essential part of that is developing a positive environment where people can thrive in ways beyond simply earning a paycheck. Here are your keys to developing a better company culture. 1. Have a Company Mission Your company should have a clear mission, whether it’s bringing affordable services to the elderly...

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