Gone are the days when customers simply strolled into a retail store. The Click Here link on a website or blog is generally the only place in a company website from where anyone can expect to receive information or customer service.
Therefore, let us cover below several aspects of why your company, or anyone’s company, needs an Internet presence in today’s fast expanding global markets.
1- Makes One’s Business Known As An Industry Player
Establishing your business, branding your business or simply letting the public know you are in business and ready to serve them is one vital reason for having a space on the Internet. The competition today runs into thousands if not millions. Not counting competitors across the globe from other nations, a business needs a business site as they would any other form of advertising.
2-Provides A Viable Customer Self-Help Desk
Once a website visitor clicks the Click Here link on a website, access is granted to the front line of customer service. Normally, by simply responding with an email back to the customer, a client receives instant customer service to deal with inquiries about product information, back-order issues, arrival time of items and any possible complaints.
With little loss of time or effort, most questions are quickly answered and another customer is satisfactorily served. There is no front desk needed because of that little Click Here link.
3-Business Websites Are Generally Inexpensive
With spiraling competition daily increasing on the Internet, one relatively inexpensive and appealing feature a business website offers is an inexpensive way to provide service to customers. Many times, a business owner accomplishes the web designing, maintenance and advertising–right from their PC at home or their laptop at a local coffee shop.
4-Business Website Plus A Blog Equals Increased Revenue
Recent business surveys reveal that over 60 percent of business website owners reported considerable increased revenue when they added a side company blog. A business blog adds value to a company’s main website by providing further access to an interactive customer service of sorts. It offers regular updates of company developments; provides returning or subscribed readers an additional means to express their opinions; and provides an outlet for them to feel like there’s someone out there in the company’s hierarchy that cares about them.
Today, no serious business owner should consider being without a company website; it can easily turn into an inexpensive, glorified business card for all the world to see.
About the Author
Brionna Kennedy is native to the Pacific Northwest, growing up in Washington, then moving down to Oregon for college. She enjoys writing on fashion and business, but any subject will do, she loves to learn about new topics. When she isn’t writing, she lives for the outdoors. Oregon has been the perfect setting to indulge her love of kayaking, rock climbing, and hiking.